In order to succeed in the dynamic and progressive digital marketing landscape in Kenya, businesses need to create a digitally marketable brand identity.
The market is heading where the numbers are, online, and so should you.
In today’s digital age, law firms need to have a strong online presence in order to compete. This means developing a brand identity that sets you apart from the competition and using digital marketing channels to reach your target audience.
Law firm Brand management involves creating and maintaining a consistent and recognizable brand identity across all channels, both online and offline. This is where a brand questionnaire comes in.
You can’t reach out to everyone, and not everyone will respond to you. Its all about identifying your potential options!
How do you let people know that you exist and that you have something good? How do they choose you over your competitors? How do they stick with you?